ProfIT - IT Sales
Professional Training
MANAGYM базовый
Получите основы грамотного управления
Получите 5-летний опыт управления проектами в
IT-сфере за два дня
Станьте мотивационным оратором и харизматичным спикером
Научитесь прогнозировать развитие бизнеса и всегда быть на шаг впереди
We help YOU master the art of selling
Why ProfIT
ProfIT offers a truly outstanding combination of unique expertise gained at top international Pharmaceutical companies, IT outsourcing companies, and the #1 mobile product for women's health in the world in a smooth blend with very bold managerial and coaching experience from one of the best business owners coach!

We share best practices polished by the best B2B sales performers at top companies in the digital space in the USA and Europe. With ProfIT, you access a well-structured sequence of sessions that allows you to develop new competencies very quickly.
Extensive course - 32 hours
15 years of extensive work in 8 days delivered by coaches with a unique experience. We would learn everything from mindset to closing. No vague theories, just a hard rock fueled with experience! Not only our experience but also insights from top notch industry leaders
A smooth combination of theory and practice
Eight days, Eight practical cases, and tasks from recognized top-notch managers and coaches. We share practical examples how top US salespeople achieve their quotas.

A well-structured process
Face-to-face coaching offering everything from A to Z, using polished processes and a time-tested approach. Step by step, we help you develop the mindset and skill set of a successful salesperson and equip you with tools that work!
Online support and mentoring
Fueled by online support and mentoring throughout the course, you will be part of the ProfIT club!
Outside-the-box Approach
We help you build a foundation for successful sales skills development using best practices and proven methodology. Have you ever been a part of a real sales process involving top US sales mangers from world-renowned companies making cold calls and pitching their products? With ProfIT you will!
We use recordings as a powerful tool for self-assesment and improvement.
Let's get the party started
Hitting your numbers is just the beginning. With ProfIT, you gain insights both from IT outsourcing and IT product-selling approaches. We are trusted by business owners and top managers, as well as salespeople and those who want to become IT sales executives.
Business owners
Learn how to become more than just a boss, using the Bridgewater and Netflix approach.
Become a leader, who has you to see what you don't see, so you could be someone you always know you want to be©
Sales People
Gain new insights and knowledge from industry experts and top US sales performers. Learn market best practices and acquire world-class sales skills. We share the experience of industry leaders in IT outsourcing combined with insights from Calm, Flo, Wight Watchers, Omada, and many others.
Top managers
Become even more effective. Polish your skills. Learn how to build an effective sales team using insights from sales experts with international experience. Learn how to build effective international sales teams from your armchair!
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Training program
We use a step-by-step approach to help you gain insights and develop skills throughout the learning process.
Day 1 - Succesful Sales Person mindset

  • A mindset is a foundation upon which the values needed to become successful in sales are built.
  • What is the principle of the meritocracy of ideas based on?
  • Principles as the foundation of personality. Why does so much depend on our thinking?
  • How principles can help us cope successfully with the realities we face.
  • Principles as one of the important ingredients which success is based on.©
Day 2 - B2B sales strategy Sales in IT:

  • The main differences between B2B and B2C
  • USP, claims, ROI
  • Why do you need a sales strategy?
  • Types of sales and 5 levels of IT sellers
  • Sales process VS Purchase process
  • Team structure at this stage

Day 3 - Leads generation
  • What is "lead generation" and its stages.
  • What is the difference between inbound and outbound leads generation?
  • Key leads generation channels and strategies.
  • LinkedIn - what a page should look like? World's best practices.
  • "Great email" rules
  • Real-life examples of sequences
  • Project management (Gantt charts, funnels)
  • Main roles. Team structure at this stage

Day 4 - The art of productive commYOUnication. Sales Calls.
  • How our emotional and rational responses are formed.
  • Free flow of relevant information as a basis for building an effective discussion.
  • The art of productive disagreement
  • The thinking process from a Physiological standpoint
  • The Path to Action Model
  • How to prepare for a call and how selling new technology differs from the typical call with a customer in other industries.
  • Call process. Listen - Grasp - fit in
  • Demo of "real" calls
  • Techniques and methodologies for diagnosing the problem.
  • What tools do we use to make a call
  • Main roles. Team structure at this stage

Day 5 - Clarification of needs and typical objections
  • Is it always worth competing? What are the differences between the 4 main competitive strategies?
  • Why do you need to know your competitive advantages and to re-engineer proposals?
  • 5 rules - when to compete
  • 4 competitive strategies
  • Re-engineering the vision
  • RFP
    • Main roles
    • RFP reengineering tactics
    • preparation of a commercial offer
  • Basic tools
  • Team structure at this stage
Day 6 - Presentation skills
  • Basic Rules
  • Opening
  • Special cases
  • Algorithm for working with objections
  • Presentations to C-level

Day 7 - Marketing strategy. Closing the deal
  • Lead Generation Goals
  • Competitor analysis
  • Ideal Customer Profile (ICP) and Target Personas
  • USP for each segment
  • Points of contact with the target audience
  • Marketing funnel
  • Marketing plan (campaigns, channels, activities, KPI's, timeline) and budget
  • Closing a deal
    • smart buyer
    • principles of sales of technological solutions
    • Why can't I close
    • Closing rules
    • Examples of closing deals
  • Basic tools
  • Main roles. Team structure at this stage

Day 8 - Sales department as a whole

  • How to onboard a team
  • Performance metrics
  • What needs to adjusted when selling remotely
  • How to determine the optimal structure of the b2b sales department for the company
  • Relationships between departments
  • Hiring
  • Probation period
  • How to set KPIs for a sales department
  • O2O

Day 9 - Planning, analytics, and automation of the sales process

  • How to improve the performance of each stage of the funnel
  • What metrics and indicators you need to pay attention to:
  • Revenue / profit / selling price / conversions in funnels / average check / ARPU
  • How to create a sales plan based on the data
  • Project timeline
  • Automation of the sales department at different stages
  • When a company needs to start a CRM, how to do it and what are the errors of system implementation
  • Reporting automation: creating simple and informative dashboards
Day 10 - How to build long-term relationships and sell more

  • Tools to increase the average check
  • How to turn one trade into the next one: upsell and cross-sell
  • Sales experiments: do - measure - scale
  • Why do you need to segment your customers?
  • Do you need an individual approach to each channel and segment
  • Long-term planning of work with a client
  • Customer Journey map and why you need it
  • Client interview
ProfIT - is a team of mentors whose goal is to improve your sales and management skills and coach how to use them wisely. In our opinion, Education is something you can't finish and we feel empowered having an opportunity to share our experience with those who strive to reach the stars!
Arvid Vismont
- CBDO at Flo Health
- MD, PhD, MBA
- 10+ years of sales and marketing experience in international Pharmaceutical and IT companies
- $MM B2B deals worldwide: FMCG, Biotech, Telehealth, Pharma.
Yuri Anyshkin
- Director of QA Academy
- 15 years of mentoring for top management
- 1000+ mentored managers
- preferred mentor for more than 70 companies
What do folks say about us?
Only harsh truth, candid feedback and honest thoughts
How to join the Club
In order to succeed, your desire for success should be greater than your fear of failure
English: upper intermediate
The minimum level of English requred to access ProfIT courses is upper Intrmediate
Basic Sales experience
At least basic sales experience is required
Desire to learn more
If you can hardly stand when you are wrong, you have weak growth potential ©
Willing to invest in your future
You need to have your skin in the game
You will need to have your skin in the game
"How much you truly "believe" in something can be manifested only through what you are willing to risk for it.".
Become an IT Sales Pro
  • Mindset
  • Sales Skills
  • Best practices
  • Tools
Contact us
ProfIT 4 Owners
Learn how to build effective sales teams and to tune processes. Max 4 people group
  • Mindset
  • Strategy
  • Processes
  • Tools
  • Hiring
Contact us
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